http://www.girleffect.org

Yes! After a long long time, this ingenious idea has finally found its way to the world!

What is it? It is a way for people to compensate for the negative impact that their digital activities have on the environment.  It is simple: You use your computer to read this blog, that will consume electric power, in most cases generated by fossil fuels – emitting CO2 into the atmosphere.  You can compensate the emission simply by making sure that the same amount of carbon is sucked back down from the sky and kept on the earth’s surface. We, or our partners I should say, will do this for you by planting trees in areas of the earth where trees would never grow naturally.  Thus creating CO2 absorbing areas of the earth that would not be present without your compensation!

I got this idea one day when I looked at a GiverSign in my own email, thought about that our servers are all powered by wind and sun power, and realized that that part of my email was actually carbon free. Why not offer people to expand that to include their entire digital communication? Who would not like to send Carbon Free Email!?

You will also get an e-certificate that we created so that you can show everyone you know that your e-mail messages,  blog posts, and Facebook dwelling is CO2 neutral. And hopefully they will compensate their digital carbon footprint as well, and so the revolution begins… Click on the sign below to read more and sign up!

CO2Compensate.com – Carbon neutral computing for everyone!

I think it is beautiful! Don’t you?

Earth Hour 2009 – Sign up for Earth Hour!

Check it out:

And finally, this is worth seeing:
www.giversign.com

“We’re aiming to reach one billion people, more than 1000 cities, all joining together in a global effort to show that its possible to take action on global warming.”

Earth Hour 2009 by WWF – Sign up for Earth Hour!

Viral, as in viral,
TIMEs, as in time(s) of course, but also as in: Telecom, Internet, Media, Entertainment, and the “s” can stand for whatever you like: Society, conceptS, diffuSion or Spread maybe? Why not Social change?

Now, prior to last year we had only seen truly viral campaigns based on one or at the most two of these areas. Typically, Internet is involved in pretty much everything called viral and “web 2.0 viral” has so far been 80% video (Internet + Entertainment) and 20% other stuff like Facebook apps, flash campaigns etc. (Internet + Entertainment/Media).

I think (and about a million other bloggers) that everything in the viral domain changed with the Obama for America campaign. There’s no need to get into campaign details here, there is plenty of blogs and websites out there that cover the campaign strategies and execution well, but I want to make an important note to self and others:

Obama for America managed, for the first time, to fully embrace all TIME branches under a viral strategy. They used Telecom not just to make “robot calls” but really managed to integrate telecom concepts (e.g. call your friends widgets) to drive viral diffusion. They used Media as Media (also to get people online) and Entertainment as Entertainment, mixing them appropriately when needed, and turned Media into Entertainment (news casts turned into viral videos) and eventually they also managed to turn Entertainment into Media when the news media started to report about Obama’s viral videos. Plouffe, Hughes, Slaby (campaign CTO), Axelrod and a bunch of other campaigners are clearly viral geniuses…

Lets hope they can deliver some change in other areas (than TIME) as well! I’d love to see some viral social change strategies executed… Need technology, Mr President?

I have gone from being a super-naive entrepreneur to become an almost-as-super-naive entrepreneur AND CEO of a VC funded Internet startup with, for the time being,  the world’s greatest web-technology under its wing.

Internet World gave me a 12th place at their hot-list for 2008, next year I’m hoping to climb the list! Please?

I’ve also moved with my family to Gothenburg and moved my HQ to Gårdatorget 1. A bit painful but even more a fruitful activity.

And, I could tell you a million other ego-centric stuff. But frankly, who cares…

We are breeding a future biz-superstar, this guy is hot! 10% young, 10% naive (i.e. fearless), 10% know-how, 10% French, 10% Swedish, 50% drive. Add 100% cool. Check back in 2009 to read more about Arnaud and the rest of the growing team!

Thanks everyone who made 2008 a fantastic year!

Now – come 2009! Fuck the financial crisis, the world is changing and we are going to be change-makers more than ever. A cash-drought is just a lack of paper and guts, don’t listen to all that economy-BS. When the world experience a lack of good people and opportunities then I will listen. But now!? No way! There are literally millions of opps out there, millions of talented people and new ways to blend the two like the world has never seen before.

Have no fear, 2009 will be fenomenal! Happy New Year!

Now…

Fasten Your Seat Belts – We Gonna Kick Ass!

You love to make things simple (not necessarily easy) and you have a passion for making web based services/sites that ANYONE can understand and use. You know your way around xhtml, css and java, you have a good eye conceptually as well as visually and you master the Adobe CS suite. Using Flash because it’s Flash is NOT in it self a good enough reason for you, you look for the right tools depending on what you must achieve. You may or may not be a programmer, but setting up a few PHP functions is not a problem for you. You pay great attention to details but also understands that nothing digital is perfect.

You are an entrepreneurial spirit and ready to set up your own operation within the company, your goal is to become a partner with a key position in the company as soon as possible. You will be working with some of the world’s largest, most important, fastest growing viral advocacy and fundraising campaigns. You will also be working with some of the smallest nonprofit organizations and to you they are of course just as important as the big ones. Still, you know how to prioritize when things heat up…

I don’t care about your background, education or work experience. You need to prove to me that you are the right person for the job, I don’t care how you do it. Office is located in Gothenburg. Good luck!

linus@asaasco.com

www.giversign.com